An inspiring conversation with PRCA Chief Marketing Officer Paul Woody as he discusses how the PRCA is expanding rodeo’s reach, embracing digital innovation, and strengthening connections across the western industry.
- Hosts: Mike Donnell, Kacee Willbanks, and Sophia Jagella
- Guest: Paul Woody, Chief Marketing Officer Professional Rodeo Cowboys Association
- Website: http://www.prorodeo.com
- Instagram: https://www.instagram.com/prca_prorodeo/