About the Show
Description: At The Leadline podcast, we believe that running your horse business should feel less like a chore and more like the life you’ve always dreamed of.
Join host and long-time equestrian Mandee Flanders as she teaches how to transform your horse business out of “hobby mode” and into “profit mode”. You’ll hear stories from some of the most successful and innovative equine entrepreneurs in the industry as they offer an inside look into their lives while sharing how you, too, can increase your productivity, improve your marketing skills, manage your money, and more!
Subscribe to The Leadline podcast today and begin taking steps towards building your dream business. For free resources and bonus content, join our free Facebook community for horse business owners.
Published: Twice a Month
At The Leadline, we believe that running your horse business should feel less like a chore and more like the life you’ve always dreamed of. Join host Mandee Flanders as she teaches how to get your horse business out of “hobby mode” and into “profit mode”. You’ll hear stories from some of the most successful and innovative equine entrepreneurs in the industry as they offer an inside look into their experiences and share how you can increase your productivity, improve your marketing skills, manage your money, and more! Subscribe to The Leadline podcast today and begin taking steps towards building your dream business.
#58 – If you're feeling overwhelmed and frustrated because you can't find the right assistant for your equestrian small business, you are not alone!
In this episode, Tista Wicklow (The Equestrian Assistant) will help you:
- Delve into the immense value that delegation brings to the table
- Learn how to find an assistant who complements and enhances your team
- Better understand Standard Operating Procedures (SOPs) and why you need them
00:01:18 – What does an equestrian business assistant do?
00:04:28 – Challenges of delegation for equestrian entrepreneurs
00:06:00 – Steps to hiring the right assistant
00:13:10 – Don't Be Afraid to Part Ways
00:23:01 – Creating Standard Operating Procedures (SOPs)
CONNECT WITH TISTA WICKLOW:
FOLLOW THE LEADLINE PODCAST:
Mandee is a long-time marketing professional and even longer-time horsewoman. At the young age of 20, she was an ambitious entrepreneur looking for ways to get further involved in the horse industry without breaking the bank. Not one to be deterred by lack of funds, Mandee found a way to maximize her skills in online marketing and journalism and launched an online magazine for backyard equestrians called Horse Family in 2009.
Through Horse Family, Mandee started booking speaking engagements and on-camera interviews with some of the top equine professionals in the United States. Her most noteworthy appearances featured guests such as John Lyons, Josh Lyons, Stacy Westfall, and Tommy Garland.
Today, Mandee manages a large Facebook community of horse business owners and focuses on helping other creative entrepreneurs become more profitable doing what they love. She resides in upstate New York with her husband Tim and their horse, cat, and bunny.
Dream Chasers Think Outside of the Box with Emily Johnson Fine Art
#52 – Emily Johnson, a British equestrian oil painter, is the official artist in residency at the Che...
Exploring the Uses of ChatGPT and AI for the Horse Industry
#51 – Join host Mandee Flanders and guest Kerri McGregor as they dive deep into the uses of ChatGPT f...
Using Your Fear to Fuel Your Success with The Infused Equestrian
#50 – Anne Dolin (The Infused Equestrian) shares her personal journey of doing it scared; how she&apo...
How to Find the Perfect Business Partner with Redingote Equestrian
#49 – A business partnership can often be compared to a marriage. From joint decision-making, to shar...
Buying a 50+ Year Old Equine Company & Inheriting Their Customers with Sierra Seidner
#48 – Thinking about buying a horse business? It might be easier than you realize. Iron Horse Animal ...
How I Was Able to Leave My Business to Tour with the L.L. Bean Bootmobile
#47 – Have you ever wondered what it’s like to drive the Bootmobile for L.L.Bean? In this episode, Ma...
Why Your Business Needs to Be on TikTok with Tamie Old
#46 – TikTok is one of the hottest social media platforms available. But should you be using it for y...
How to Confidently Get Your Equine Product into Tack Stores with Melanie Walton
#45 – Melanie Walton created Zero Proof Horse Treats by combining two of her great loves – cock...